Our challenge
Live phone banking is a great way to add a personal touch to your campaign. Our contact center, dedicated team is ready to service your political needs. Putting your message in front of voters is essential and being able to communicate through a live person is just as important. We train our live agents on every political call campaign so they can respond appropriately and hold your campaign to high standards. With our trained agents and proven methods of calling you can be guaranteed that we will reach your voters and exceed your expectations whether it be a persuasion message, a voter identification call or a GOTV message.
Political live calling is most like automated political robocalls but differs in the sense that there is a live agent on the line rather than a recorded message. A live agent can ask questions, talk to voters, collect information, and customize each call to personalize the message for each voter. Thousands of personalized live calls can be sent out on behalf of your campaign simply and effectively.
GOTV
Raise awareness of your campaign, and the voter’s ability to vote. We can have our live agents tell your voters where, when, and for who to vote for. GOTV live political calls are great for the final 2-3 weeks of your campaign and can raise voter turnout for you! During the final week and on election day, your GOTV efforts should double. Our live agents can do the following with your GOTV calls:
Our agents can deliver informative and persuasive information to your voters regarding the election. We educate and train our agents on each campaign, so they can gain the voters’ support for you. Persuading voters can be difficult, but when done by the masses with our live agents we can effectively change things for you in the race. A personable experience with our live agents is proven to have been a successful method of persuading voters to support your campaign.
Calling your voters should be conversational, not a one-way message delivery. Our agents take their time and communicate effectively to your voters. We will identify a few key pieces of information including who supports the campaign, where your campaign can place signs, who you can reach out to for volunteer work, key issues for the campaign and who we can e-mail for more information on the campaign. We can craft our script with you to determine the best possible conversations to have with the voters.
Using our political call center, you can have full customization for your outreach services. We have the resources to leverage your ability to form a message, target voters, and deliver results.
We can customize your message, and make sure you get exactly what you need through our call center.
Getting started with our live call center services is easier than you would think. If we can get the script finalized, all we need to do is pull the list of contacts and we can get setup to call within 48 hours (sometimes sooner). Live call services should not be a headache to setup, so we handle it all for you!
Reach out to us and get a quote on your live project. Many factors go into the pricing, but we guarantee to beat any of our competitors!
The average adult in the United States spends about 6 hours a day online and with digital marketing media. Political digital marketing can be a platform to reach thousands, even millions of voters effectively over a period during which your campaign runs. Engage your voters with ads, with creative and optimized strategies through our Geo and IP targeting. Ideally, ad campaigns should begin 30-45 days or more before your election day.
In 2019, 54% of all ad spending in the US is projected to be these types of ads. In politics though, online advertisements only reach about 7% in 2018. The online advertising realm is open and taking advantage of that is important to the success of your campaigns!
Reaching voters with online advertising has been groundbreaking for campaigns. We make it easier to reach a targeted audience at a fraction of traditional ad costs. There is so much opportunity out there for your campaign efforts in the online realm. Geo and IP targeting help you brand you campaign, deliver content, become socially engaged with your voters, canvas your community, and deliver effective messages.
BCE Logistics helps with your online storytelling. Storytelling will set your campaign to have contrast against contrast against your competitors and set you aside as to why you are the best candidate for the seat you are running for. We set your campaigns up to capture useful information from the voters. We want to know what they think, how we can utilize their information and use current supporters to gain more. Understanding the power of brand awareness is so important, and we make sure to capitalize on this.
Customer service should not be about appeasing dissatisfied customers, it should be about maintaining such a high level that there are no unhappy customers. Our dashboard is an intuitive visual reporting tool that displays a range of relevant metrics and KPIs that allow you, your managers, and teams to monitor and optimize performance and spot emerging trends in a central location.
The digestible visual displays associated with the reporting we will provide not only will help to simplify analysis, thereby significantly reducing data consumption time – but the interactive nature of these reports empowers you to extract invaluable real-time data with ease. The online data visualization tools we provide will assist our team and your team collectively in designing and implementing tools that will put you on a fast track to improved customer service intelligence and increased profitability through the upsell of your products we will supply to your customers.
GEO TARGETING WITH DIGITAL
With political digital marketing, we can build digital marketing awareness and remind voters to get out the vote for you based on geographical location. Zip codes, counties, cities, states… we can pick areas to canvas and get your message blasted out over the digital space. Reach members of your community to support your campaign or issue.
Geo targeting can be a great way to get information about a specific ballot issue out to your entire community. Through static or video ads we can get your message out and drive traffic to your landing page, social media page or digital website. These campaigns will not only deliver a message but build engagement with your community to your other sources of information.
Like Geo Targeting, but more direct and personal is IP targeting for your campaign.
IP targeting is a way to target specific voters’ households. By using a voter file, we can turn a physical address into an IP address which allows us to target the same static and video ads directly to the voter’s home. We have mapped out the entire United States down to the square meter, and we guarantee accuracy and engagement through this proven method of outreach. Think of our IP targeting as a direct mailer and increase voter turnout with this avenue of targeting.
Our IP targeting is top notch, with a 95% or greater confidence level on accuracy. We connect you with real voters and eliminate ad fraud. We incorporate offline data which includes registered voter lists, customer databases, modeled data, and direct mail data. All these databases can be utilized to deliver ads directly to your voters.
With IP targeting, accurate and up to date voter files are extremely important. If you do not have a voter file, do not fret – BCE Logistics offers highly accurate and up to date voter records at a minimal cost. All our in-house data is updated regularly, and we pride ourselves on its accuracy.
Online outreach has become an industry standard in campaign strategy. Campaigns everywhere are implementing Geo and IP targeting to their campaigns, as it reaches voters throughout the entire community from all different demographics. This does not mean we recommend dumping all your campaign budget into a political digital marketing campaign, but we do highly suggest using it to supplement other services:
Adding an online advertising campaign to your current arsenal of outreach can be a great way to fill in the gaps. BCE Logistics recommends diversifying your outreach to reach voters on multiple platforms. Doing so, you ensure the maximum amount of outreach possible. Not every voter will get exposed to your campaign online, on the phone, or in person exclusively which is why diversity of your outreach is something so important to your campaign.
With both avenues of targeting, Geo and IP, we can target specific demographics include age, gender, race, party, and a series of interest-based data points. Online outreach is something that every campaign should be utilizing in one way or another.
If you have any questions about online advertising or want more information about how we can engage your voters with your campaign, then reach out to us and let us help! We are here and ready to work on your campaign. Consider hiring BCE Logistics as your consulting firm today!
Delivering relevant, accurate and timely research on what voters think and feel in the United States is important to us as political consultants and a polling firm. We use high quality data to identify active voters for our surveys. BCE Logistics has established an effective public opinion polling system to deliver our clients the results they need to push their campaigns forward. Our surveys have a strategic approach to them with insight for hundreds of political campaigns. We understand the importance of accurate and data driven results, so that is exactly what we give our clients.
BCE Logistics Political places heavy emphasis on the scientific validity of its polling methodologies. To survey a population, BCE Logistics first draws a random sample from a large and robust proprietary sampling frame, and then weights the results with a Random Iterative Method (RIM) model. The RIM model utilizes population parameters from both exit polls and a proprietary data source that is highly representative of the voter population. BCE Logistics ensures its samples and survey results are representative and accurate by using diagnostics and metrics throughout both the sampling and weighting phases to avoid bias and minimize variance; at the sampling phase BCE Logistics examines response rates within demographic groups to minimize non-response heterogeneity, and at the weighting phase BCE Logistics has minimum standards for the model’s weighting efficiency. If the sample or weighting results do not meet these rigorous thresholds, then BCE Logistics re-samples.
Delivering accurate results is always the main goal for us as a polling company. Surveying has changed over the years though, and we now have more options available to us for collecting results. Traditional surveying has always been done through IVR (integrated voice response or automated telephone), but we now are able to incorporate web-panels and convert IVR to a live call with our live call center services.
Our automated dialing system is fine tuned to collect responses from landline phones. We have been using this type of survey for several years now, and it is the backbone to our research methodology. Automated surveying is fast, easy to setup and delivers accurate results.
With so many of our generation online, we took to the web to collect survey responses. By 2020, we expect to see 4.3 billion global email users, and currently 49% of all emails are opened on a mobile device. With our email/web panel polling strategies, we reach your voters on a different level. Not every voter has access to a landline these days and even if they do, they are not always home. We can reach these voters on the move through an e-mail-based web panel to not only increase our responses, but to reach a younger more web-connected audience.
A live call puts a personal touch to our outreach methods, and when we poll with a live agent, we see a much higher response rate. Voters are proven to respond better to a live person than an automated message, and we can survey your voters with our live call center. Putting the personal touch and flexibility of a live survey into play will give us the ability to not only increase response rates on the IVR level, but we can also call cell phones with our live agents. There are over 51 million active registered voters with a cell phone in the United States compared to just over 37 million unique landline phones for registered voters. By polling cell phones with our live call center services, we open the doors to get more accurate and more representative poll results.
With so many voters disconnecting their landline phones and constantly being on the move it is difficult to pin-point constituents and ask them to participate in a survey. With new technologies and methodologies, we have mastered and perfected the best ways to poll voters through text message campaigns. 90% of voters view their texts within the first 3 minutes, how is that for a statistic?
BCE Logistics Political can mix all 4 of these styles of polling together to come up with a mixed-mode polling structure that will get us a more representative result.
Polling is something that every campaign should start with to determine if it makes sense to run or not. Once your campaign has begun, it is also a great solution to see how your efforts are moving the voters and how you match up against your competitors. We recommend running a series of tracking surveys for competitive races where we track progress of the race over the course of 2-3 weeks. If you have any questions or want more information about us as a polling company, please reach out to us and get started today. Make your next call your best call, contact BCE and let us determine how we can tailor a service that is a perfect fit for your organization.
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